Old products can be new for someone who needs it more.
Context:
Every day, Salvation Army trucks hit the streets in search of donations, but they fall short of the ideal collection amount.
Meanwhile, many customers buy furniture, clothes, and appliances but don’t know what to do with their old items.
Idea:
In partnership with Americanas' logistics, we will launch a new category of shipping.
It will be free as long as the old furniture can be picked up for donation, increasing donations significantly.
Every day, Salvation Army trucks hit the streets in search of donations, but they fall short of the ideal collection amount.
Meanwhile, many customers buy furniture, clothes, and appliances but don’t know what to do with their old items.
Idea:
In partnership with Americanas' logistics, we will launch a new category of shipping.
It will be free as long as the old furniture can be picked up for donation, increasing donations significantly.
How it Works:
In the product categories that the Salvation Army collects, we offer a special shipping option that delivers your new product and picks up the old item in good condition.
Buying a new sofa? Meet the Salvation Shipping. We deliver the new one and pick up the old one.
ECD: Ricardinho Weistman
ACD: Felipe Gomes e João Resende
Criação: Gustavo Rodrigues e Thiago Machado